Shaw Family Archives Identity & Promotion
TODA has created a new visual identity for Shaw Family Archives. As a nod to the classic photography of Sam Shaw, most notably his iconic images of Marilyn Monroe, the visual identity mixes classic design principles with inspiration from Sam's forward-thinking perspective. Bold typography, vivid colors, innovative cropping techniques, and metropolitan influences come together to form the new branding system.
TODA
New York:
20 Jay Street
Suite 935
Brooklyn NY 11201
United States
T 718 797 2302
E newyork@toda.com
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